To making importance to why people should consider using Instagram reels as your marketing strategy. The important factor that you should know about at the beginning is Facebook tried to acquire the famous social media network Snapchat in 2013 for three billion dollars. At the same time, Snapchat was popular extremely with younger audiences that are moving away from the biggest social media platform Facebook. Then Facebook surpassed the active daily users quickly because of the Instagram stories created. Among Gen z app, Musical.ly became so popular a few years later. It allowed the users to record a video for about 15 to 60 seconds in either multiple shots or one-shot. The main videos on that app are lip-synching to the movie clips or music and dancing to the movie clips or music. Facebook tried and failed again in 2016, acquiring Musical. Ly. a Chinese company instead of purchasing the app and renamed it TikTok. Have you noticed the pattern? Facebook has launched the Reels now.
INSTAGRAM REELS INTRODUCTION
The newest Instagram feature is Reels; Instagram lets people make and edit fifteen-second multiple video clips with various effects and various audio and some other creative features. People can share their Reels with your fans on your Instagram’smain feed and also make them available to each person through the Explorer feed of Instagram. Reels receive a direct response to the popularity of TikTok, like Stories before it. Most downloads were generated by TikTok in the first quarter for any other social media application ever in a quarter. The growth of TikTok is accelerated by the older generations as they joined the Gen Z fans. Reels are not a standalone app, like Instagram stories; this is the more important thing that marketers should understand. Because the Reels has built into the core program of Instagram. To encourage the use of Reels and ensure the success of the Reels the Instagram is going to rework their algorithms like IGTV and Stories. You will be familiar with Reels if you are familiar with TikTok. The public Reels are shown in the updated Explore feed On Instagram the Reels section and so people are happy to buy Instagram Reels Likes. Based on who you follow, your Reels will be shown to the people. In the Explore page, the Reels have appeared like two times as large as Instagram posts like image posts and video posts. Like TikTok, you can choose the music for your videos from your Reels library.